Sunday, May 24, 2020

One Beat At a Time Essay - 1318 Words

One Beat at a Time When we think of cardio vascular diseases, we usually always associate them with the loss of a family member or friend. Almost everyone knows of someone who is affected by these tragic diseases. Since the ancient times, there have been clues left showing possible cardio vascular diseases within the Egyptian families. The earliest proof of a cardio vascular disease is of a 3,500 year old Egyptian mummy with a serious case of arthrosclerosis, which was identified via modern CT scan. During the next few centuries little is known about cardio vascular diseases and the death rate subsequently is low, until the turn of the Industrial age. Since this period of time cardio vascular diseases have hit hard at the heart leading†¦show more content†¦Premature atrial contractions are early additional beats that start in the atria and are usually innocuous and usually don’t require medical attention. Premature ventricular contractions are one of the most prevailing arrhythmia whe re the heart will skip a beat due to stress, caffeine overindulgence, or excessive exercise. Some people who have frequent contractions should seek medical attention, but if it is irregular it is usually harmless. Atrial fibrillation is quite frequent which causes the atria to contract out of rhythm. Atrial flutter is a more organized version of atrial fibrillation where it’s caused by one or many rapid circuits in the atria. Paroxysmal supraventricular tachycardia originates above the ventricle and is known as a rapid heart rate. Accessory pathway tachycardias are a form of rapid heart rate that is due to extra passageway between the ventricles and atria. AV nodal reentrant tachycardia is another form of rapid heart rate that is caused through more than one passageway. These can both be treated with special therapy or medication. Ventricular tachycardia is a hasty heartbeat that begins in the ventricle section of the heart. This hasty beat prevents the heart from attaining t he right amount of blood to fill up, thus causing the body to receive much less blood than usual. Ventricular fibrillations are inconsistent impulses from the ventriclesShow MoreRelated A Rhythmic History of Hip-Hop Essay1214 Words   |  5 PagesThroughout its history, hip-hop has centered on the rhythm of the beat rather than the melody, which shows the connection between modern hip-hop and traditional African tribal music, often featuring complex polyrhythms and little to no melody. Hip-hop has also featured heavy bass sounds through out its history, with the rhythms hitting the second and fourth beat of each measure hard with either a heavy bass drum or a bass guitar. Hip-hop beats have evolved in many different ways throughout their twenty-yearRead MoreThe Hippie Movement and the Beat Movemnt1704 Words   |  7 Pagesgot hip with the beat of the Beat Movement Jack Kerouac once said, â€Å"the only people for me are the mad ones, the ones who are mad to live, mad to talk, mad to be saved, desirous of everything at the same time, the ones who never yawn or say a commonplace thing, but burn, burn, burn like fabulous yellow roman candles exploding like spiders across the stars† (Kerouac 5). Kerouac was the symbol of the Beat Movement. He was the rebellious and adventurous man, who during his time was considered anRead MoreReggae Drumming Essay612 Words   |  3 Pagesâ€Å"Rocksteady†. Reggae is recognized worldwide by the rhythmic accents provided from the off-beat pattern (usually played by the guitar or piano) it is also known as the â€Å"Skank†. This pattern accents the 2nd and 4th beat in each bar (or on the ‘amp;’ of each beat all depending on how the music/ piece is counted) and combines with the drum that emphasises on beat 3 creating a unique feel. Reggae music usually has a 4/4 time signature, with a low tempo. For the drums, 8th notes are often played on the hi-hatRead MoreJack Kerouacs On The Road852 Words   |  4 PagesOn the Road by Jack Kerouac explores the core ideologies of the Beat Generation, dealing with non-conformity in a post World War II America. The Beats were, in essence, twentieth century transcendentalists- believing in the power of the individual to clamor against the chains of society. They defied social constructs in all aspects of life, including sexuality, drugs, politics, and ways of thought. On the Road encapsulates the Beat way of life in the tale of Sal Paradise’s search for answers acrossRead MoreThe Beat Movement1122 Words   |  5 Pages The Beat Movement Following the conclusion of World War II, a collective of artists and authors began questioning the American Dream. In time, the ideas of this collective confronted mainstream society and ultimately led to a cultural shift, known as the Beat movement. Just as the postwar economic boom of the mid-1950s nourished American idealism, a new generation began to question the dominant materialism of American society. Although the Beat generation began on paper, through the artistry ofRead MoreI Want To Become A Career In Music789 Words   |  4 PagesLoud music blared throughout the house while everyone attempted to sleep. Yes, It was me, a promising young producer with a passion for music.By the time I was 14, I was marketing and selling beats online. At a young age, I began surrounding myself with other producers and audio engineers, and as a result, I began to learn useful techniques to become more successful. It is quite difficult being a consistent music producer, therefore, I am comp elled to work diligently to diversify my music. BecauseRead MoreAnalysis - Unsquare Dance and Strawberry Fields Forever1704 Words   |  7 Pagesin 7/4 is very strange, as this is an uncommon time signature. This piece falls under the genre of free jazz, allowing the soloist to play whatever they want. Free jazz has no set structure to it, although Unsquare Dance does have a blues structure, this can be found in the bass line. Free jazz is the typical jazz of the early 60s. The time signature 7/4 has seven crotchets in it, and the pulses, or stronger beats fall on the 1st, 3rd and 5th beats. When counting 7/4, it is structured 1, 2, 1Read MoreEssay on The Beat Generation887 Words   |  4 PagesThe beat movement is a literary period born out of World War II. This movement in American Literature has become an important period in the history of literature and society in America. Characterized by personal alienation and contempt for convention, the movement celebrated stylistic freedom and spontaneity. The Beat writers created a new vision of modern life and altered the nature of awareness in America. The Beat Generation was one of the first groups of writers to break down the barriersRead More The Beat Generation Essay850 Words   |  4 Pages The â€Å"beat movement† is a literary period born out of World War II. This movement in American Literature has become an important period in the history of literature and society in America. Characterized by personal alienation and contempt for convention, the movement celebrated stylistic freedom and spontaneity. The Beat writers created a new vision of modern life and altered the nature of awareness in America. The Beat Generation was one of the first groups of writers to break down the barriersRead MoreEssay about Influential Poets of the Beat Generation1460 Words   |  6 PagesThe Beat Generation of poets was created by a group of poets in the 1950s that were part of a new culture in literature. They chose to use their experiences in their writings which were widely criticized as well as loved by many readers. Two of the most influential Beat Poets of that Generation of writers were Allen Ginsberg and Lawrence Ferlinghetti. The Beat Generation poetry was the first poets to write about non-conventional subjects as well as using different forms of expression in their works

Wednesday, May 13, 2020

Essay on Waiting Til the Midnight Hour - 1733 Words

Jerome Carlos Johnson SOCI 3345: Sociology of the 1960’s Five Page Book Review: Waiting ‘Til the Midnight Hour by Peniel Joseph February 28, 2013 Waiting ‘Til the Midnight Hour by Peniel Joseph Within the eleven chapters that comprise Waiting Til the Midnight Hour lays a treasure chest of information for anyone interested in Black or African American history, particularly the civil rights movement that took place during the 1950’s and 1960’s. I am a self-professed scholar of African American history and I found an amazing amount of information that I was not aware of. Like most who claim to be Black History experts, I was aware of the roles of Martin Luther King, Malcolm X, Rosa Parks, W.E.B. Du Bois and Marcus Garvey. However,†¦show more content†¦This book makes clear that the struggle for racial equality was nationwide and not just isolated to certain geographical locations. A common misconception about the civil rights movement is that blatant racism was a problem only encountered in the Deep South. However, Waiting ‘Til the Midnight Hour does a great job of clarifying this misconception and showing the many elements of the struggle for jus tice that blacks from coast to coast experienced. One of the most elements of the book is the evolution of the organization called SNCC. SNCC (Student Nonviolent Coordinating Committee) was founded in conjunction with the lunch counter sit0ins that originated in Greensboro, North Carolina in February 1960. SNCC activists were known to practice slow, tedious and patient voter registration drives in the most dangerous parts of the South. However, they seldom received credit for their efforts on a national level. Despite their lack of national attention, SNCC activists often managed to annoy white federal officials and black civil rights leaders. SNCC attracted radicals from the Revolutionary Action Movement, black nationalists from the North and a host of other mavericks. From its humble beginnings, SNCC was a peaceful group that used nonviolent methods to seek racial equality. Over the course of time, SNCC became more assertive in their methods of demanding racial equality andShow MoreRelatedStealing from the Rich1158 Words   |  5 Pagesthick hedge with a wide gap in the front where a brick path led from the street to the steps. Those bricks, however, were painted a bright, glossy red that glimmered in the soft glow of the moon. To my eye, the house was a great serpent or reptile waiting with its tongue out. I had a sudden feeling of unease, but before I could mention this to my brother, he tapped my shoulder and jerked his head to one side. â€Å"Let’s move.† He said, slipping out of the alley and to the right. Wordlessly I followedRead More Comets Essay1895 Words   |  8 Pagesa week, on the average, and measure their brightnesses. On the night of July 22--the first clear night here in a week and a half--I planned to observe two comets. I finished with the first one--Periodic Comet Clark--shortly before midnight, and had about an hour and a half to wait before the second one-- Periodic Comet DArrest--rose high enough in the east to get a good look at. I decided to pass the time by observing some deep-sky objects in Sagittarius, and when I turned my telescope (aRead MoreEster : The Scarlet Letter11602 Words   |  47 Pageshusband has indicated to me that your decision to separate was largely based on your unfounded suspicions that he was cheating. I want you to spend at least an hour discussing this difficult but potentially rewarding subject this evening. An emotional event like that leaves its marks on the structure of our brains. In general, spending about an hour a day going over the facts can be very helpful. Try to come up with a time line of major events first, and then fill in the more minor ones. You can finishRead MoreEssay about Civil Rights Historiography3569 Words   |  15 Pagesgrassroots organizing and women played in the black power movement, which is largely missing from many historiographies. One major weakness of his work is that he spends a great deal of time discussing the importance of his own new book, Waiting ‘Til the Midnight Hour, which undermines his credibility to a certain extent. It makes the reader wonder—did he write this article to promote his own book, or to shed new light on the black power movement? Finally, Hasan Kwame Jeffries demonstrates that evenRead MoreSad Story Essay4687 Words   |  19 Pagesunpacking one day when thephone rang. A voice on the other end said, Your name was given tome as a possibility for a mentor in our school. Knowing very few peoplein town, I tried to imagine who might have volunteered me for this.Realizing the lady was waiting for an answer, I replied, Let me thinkabout it and call you back.I returned to my unpacking, but my mind was busy going over all thereasons I couldnt be a mentor. I wasnt even a parent, so how couldI work with kids. I wouldnt know what to do

Wednesday, May 6, 2020

This Cody Free Essays

â€Å"This Cody† Comparison Essay â€Å"What I wanted, I know now, was just to say our son’s name out loud. The crisp â€Å"c† and the rolling â€Å"o† and the slight flick of the tongue for the â€Å"dy†Ã¢â‚¬  (Anderson 5). This quote comes from the story â€Å"This Cody† by Lauri Anderson. We will write a custom essay sample on This Cody or any similar topic only for you Order Now It states how the narrator misses being able to say her sons name for he died not too long ago because he was kidnapped in a park. The husband feels as though his wife is a shame to him and she believes that the reason he does not look at her the same anymore is because the son looked exactly like her. Every time he looks at her face he sees his son and misses him so much. Although the author talks about many different types of scenes that the wife talks about in this story, Lauri Anderson portrays the narrator as a static character. I say she is a fixed character because her beliefs stay the same throughout the entire passage. For instance, she thinks the dam is going to break constantly, she thinks her husband does not love her anymore because it was her fault for their son dying and also she tells the cops three bold face lies about her son. The narrator has dreams about the dam breaking throughout the entire short story. In these dreams, the author has the narrator use imagery to describe her dreams and how intense they were. For example, â€Å"I have dreams about it. They all start the same way. We wake to water two inches deep and the dogs whining, backed into their corners. All night we sweep the water out, but by morning, we’re wading waist-deep in the cold, fishless shallows, filling our buckets† (Anderson 4). The river that used to go through their neighborhood is not being stopped by the dam and the wife gives the river and the dam human characteristics, which is personification, and says that the river is mad and wants to destroy everything that is now in its path. â€Å"What I have learned is that when the river returns, it won’t be the same river. All that time pushing against a wall will make you desperate. All that time, you won’t care about this tidy home or that. If you are the river, you will say, show me a thing I can’t destroy, and if you are the dam, and you are tired of pushing back, you will secretly want to let go† (Anderson 6-7). The narrator also says â€Å"Sometimes I can hear a humming that seems to come from two places at once: from far down the creek and also somewhere inside me, as if the dam is as much aware of me as I am of it. As if I need only to step onto the porch and open my arms† (12). This is an example of personification. The wife thinks that the dam knows as much about her as she knows about the dam. She thinks that the dam is going to spill all of her secrets and make everything worse than what it is now between her husband and herself. The dam is also an example of a symbol because it represents the relationship between the wife and the husband. â€Å"The dam is holding back every drop it was built to contain. Its concrete walls are eight feet thick. It is designed to collapse in and not out† (Anderson 16). All of the lies that she told the police and her husband are hidden behind the dam and the moment that the dam breaks is the moment when the entire world will know that she was selfish. â€Å"I told myself that he was fine, the park was safe. I told myself I deserved a few minutes alone with the sun and with the trees moving overhead† (Anderson 16). She was selfish in thinking that she needed time to rest her eyes in a public place instead of looking out for where her son was and knowing exactly where he was. Instead of thinking he is just in one of his hiding places or sitting on the ground right in front of her, she should have been going everywhere that he went. The wife’s husband did not start getting mad at her and being disgusted with her presence until their son died. The wife lied to the cops three times when their son died so that the blame was not on her and the husband would not leave her. On the day I lost our son, I told three lies. First, I said he had only been missing for fifteen minutes, when it was really more like an hour. Fifteen minutes still sounded hopeful, I thought† (Anderson 6). She thought that the lie would make herself feel better and it did for a while but she eventually started feeling bad about lying to the cops about something that was her fault. â€Å"The second lie I told on that day I lost my son was about a hat. I told the detective he was wearing one-a blue baseball cap with an orange fish on the front. I said this because it was a hot day, nearly ninety degrees in the city, and when we arrived at the park, I saw all of the kids were wearing hats and even tiny pairs of glasses† (Anderson 10-11). The wife did not want to seem like a bad mother because she lost her own son, although later it would be established that she was, so she lied to the cops about her own son wearing a hat and watched the man write it down on his notepad without even flinching or showing regret on her face. There were a number of things that the narrator confesses to the audience about what she did not tell the cops at the end of the story. I’ve never said that I leaned my head back and closed my eyes. I’ve never said that that I’d forgotten my sunglasses, and that the sun threw dappled shadows on my eyelids. No one knows that for maybe half an hour before I faded into sleep, I listened to my son playing nearby with another child, the sound like birds chasing each other in the treesà ¢â‚¬  (Anderson 15). This quote is an example of dramatic irony in that the husband does not know that it was the wife’s fault for their son being kidnapped. We the audience knows that she was the reason that her son was stolen at a park and kidnapped and had God know what done to him. The narrator also uses imagery to show how much the husband changed the way he looked and how different and difficult her life is now that their son died. â€Å"Some days I don’t recognize him. He’s grown out his beard, and the paunch I so lovingly stroked is now all muscle, his abdominals like flat stones stacked atop one another† (Anderson 4). The narrator’s husband changed the way he looked after the death. â€Å"I’m different two. Our dogs, two purebred Heelers Brian insisted we buy to go with our new life, won’t come when I call. The chickens peck my head when I reach for the eggs. The garden dies all at once, overnight. Last night, I found a scorpion on my pillow, his dancer’s arms poised to strike† (Anderson 4). This quote states how much the place that she is living now does not like her and she feels as though they are all out to get her, including her own husband. The author of the story â€Å"This Cody†, Lauri Anderson, uses different types of figurative language and imagery to portray the narrator as a static character. The wife is constantly thinking that the dam is going to break and all of her secrets will be revealed to her husband and the rest of the world and she everyone would know how bad of a mother she is. Throughout the story the narrator believes that her husband does not love her anymore because he blames her for his son’s death. He can not stand to look at her for their son looked exactly like her and every time he looks at her he sees his dead son. Also she continuously tells lies to the police and her husband about their son and what really happened that day at the park when he went missing. Works Cited Anderson, Lauri. â€Å"This Cody. † The Greensboro Review. 91. Spring (2012) : 4-16. Print. How to cite This Cody, Essay examples

Tuesday, May 5, 2020

Marketing Strategy of Tesla Model S

Question: Write about theMarketing Strategy of Tesla Model S. Answer: Introduction Tesla Motors was found by Elon Musk in the year 2003. Its main goal was to encourage the creation of electric cars and to make affordable vehicles. The CEO, Elon Musk, has a straight vision and used his skills to perfect the vehicle so far. The companys first car was Roadster which brought the electric innovation in the sedan segment with good pricing point. In the year 2012, they came up with the vehicle Tesla Model S. They brought it under the premium sedan segment. They chose to innovate and to create the best car with every generation. The aim was to popularize the use of electric cars so that non-renewable source of energy can be saved and focus can be given to use more and more renewable source of energy. The objective is to make our planet Earth a Green Planet by the year 2025. The company has been working hard and till now, 3 more cars have come into existence with all being the electric cars. They have now expanded from making 400 cars per year to a total of 400 cars per wee k now. The dedication of the team working at Tesla is praiseworthy. Also, the marketing of the cars has been done in a great manner to lure customers who have money and can support the good cause behind this electric car1. Summary of Tesla Product Model S The Model S is a result of Tesla's endeavors to put up a completely electric extravagance vehicle for sale to the public that has zero bargain. They have possessed the capacity to do this in view of their imaginative thoughts and dedication towards electric source for car. They always ask the question to themselves as Why not?" Why does an effective auto must be slow and uglier? Individuals that help the planet ought to be compensated, not punished. Model S has various advantages that fill in as strategic offers. Even more imperatively, it is for nothing out of pocket and returns overabundance charge again into the electric grid2. The Tesla Model S was one of the initial Electric cars which came into the market in the year 2012. It gradually got to be known for its superb performance along with the facilities and features which are inbuilt in the car. The wide reach of the car and growing popularity made Tesla continue its work in the current manner and further they went ahead in the launch of newer generations of Tesla Model S year after year. Thus, the car has received great appreciation from majority of the other automobile companies and from users worldwide. In the coming sections, we are going to check out the target market of Model S, Competitors of the car, its marketing mix and some more details. Targeting of Model S The Target market of Model S is to target the high society businessmen who are educated and with green thinking, with yearly pay over $150,000. Since, the Model S has an additional seat functionality and can load up to 7 individuals, they need to concentrate on families. Incorporated into the family class would be individuals who have not yet begun a family but rather are looking to later. Families are worried with security and execution. High society families are additionally worried with style and extravagance when looking for an auto. By isolating the objective showcasing into two sections, the father and the mother, they can unmistakably perceive how Tesla fits splendidly to take care of their issues when looking for an auto3. San Carlos, California-based Tesla as of now offers the Roadster electric car. The cost of the Roadster has restricted people to purchase it very easily. Only a few of the Hollywood stars managed to purchase the pricy car. The aim of the Tesla is to reduce the cost of the vehicle generation by generation to bring a car in the market which upper middle calls people can also afford. Musk stated that Tesla is determined to make the car "as reasonable as could reasonably be expected." He anticipates that the auto will speak to purchasers of mid-range to premium cars. Tesla arrangements to accomplish the 20,000 auto yearly rate about a year in the wake of going into generations. The organization hopes to get financing from the Department of Energy this year to bolster the Model S program. The Model S is comparable in size to different cars, yet it gloats an extremely inclined rooftop to make it more streamlined and guarantee its all-electric range4. Availability of Model S Tesla manufactures the Model S in Fremont, California. It acquired a factory which was once developed by the joint force of Toyota and General Motors. Currently, it is known as Tesla Factory. The site was bought at a rate of US $ 42 Million by Tesla. The deal occurred in the year 2010. Tesla has a distribution center in Tilburg, Netherlands from where it caters to the market of Europe. Near Tilburg, lies the Rotterdam Port which helps in further distribution of the cars manufactured to various geographic regions. This center is also used as a warehouse to store extra inventory of materials as well as finished goods5. Tesla, after the launch of Model S, started to roll out the vehicle in many major markets. After getting a good response in America, it went on to cater to the markets of Europe as well. The response was very good all over and the company wanted to expand further. It is also going to launch its car in some days in India. India can be a major market where it can rollout the newly launched vehicles. India is a major market in automobiles sector. The demand for premium cars is increasing and this is the correct time to enter Indian market. Tesla declared the launch of its new generation Tesla Model S in Spain in the year 2017 as a part of the plan to launch expansion in Western Europe. Other Products in Teslas Product Line The Product Line of the Tesla Motors includes the former Roadster series, Model S, Model X and the newly introduced Model 3. There are many more future models in the pipeline. The company started with the Tesla Roadster which was priced very high. The main vision of Tesla is to provide affordable cars with clean energy to every household6. His aim is to make cars affordable in every generation of new car. The revenue of one model will cover for most costs of next model and will make the cars less expensive. The Model S was introduced in 2012 which marked the success for Tesla. After that, the company never looked back. The success of Model S led way for entry of Model X and now the Model 3 in the year 2016. All the models of Tesla have attracted many new customers due to its stylish look and creative positioning. The all electric car has also made a point for themselves in saving energy. Competitors of Tesla S There are many competitors of Tesla once it began production of Electric Cars. Many major auto manufacturers have come up with their own Electric Cars. The popular among them to enter this segment of vehicle are Audi, Porsche, BMW etc. The primary competition of Tesla S was with Audi A7, Porsche Panamera, BMW 5-series etc. The other brands were providing tough competition to Tesla however, the CEO of Tesla, Elon Musk, was determined to provide affordable cars to people generation by generation. So, he continued towards his vision and never looked back (Mangfram, 2012). This helped him to overcome the competition in later years with new generation of Tesla Model S. Marketing Mix Product The Tesla Model was introduced in the year 2012 and has seen many new variants of the same car every year till the newest one on the year 2017. This car is very sturdy and all electric. Place The car has already been successful in American and European markets. Their plan is to launch the new models of the car worldwide. Price The Price of Model S is at a bit of higher end. However, the company plans to bring it down with every new generation. Promotion The company is targeting the rich folks with the initial models thereby laying down a road to reach middle class folks with its newer generation. Tesla Cars Specialty The vision of mission of Elon Musk for his company Tesla Motors was simple enough to provide every home with an affordable car running in clean energy. The company started with the Tesla Roadster which was priced very high7. The main vision of Tesla is to provide affordable cars with clean energy to every household. His aim is to make cars affordable in every generation of new car. The revenue of one model will cover for most costs of next model and will make the cars less expensive. The premium looking cars with top notch features running in fully clean energy is the dream that Tesla made true. This is the specialty of Teslas cars. Product Life Cycle Stage Every Product goes through a four stage Product Life Cycle. These includes the Introduction, Growth, Maturity and Decline. The Tesla Model S, when introduced in the year 2012 was in the first stage of Product Life Cycle. Over the years, it has grown and has created a market position for itself. Currently, it is in its Maturity stage with new models coming in from Tesla. Despite new models in the lineup, Tesla Model S remains the best buy for many customers8. Any Improvement Recommendation for the Product The company is working on the vision to provide affordable cars running on clean energy to everyone. This aim is one of major thing that world believes in. The cars made by Tesla have all the modern facilities and features equipped into it. However, they can try to bring in more features which will be helping the differently abled people as well to have a feel of their cars by sitting behind its wheels. The Tesla Motors can come up with some variants for differently abled persons so that they are not left out of the persona of Tesla Motors. Conclusion The vision of mission of Elon Musk for his company Tesla Motors was simple enough to provide every home with an affordable car running in clean energy9. The company started with the Tesla Roadster which was priced very high. The Teslas Product Line consists of the former Roadster series, Model S, Model X and the newly introduced Model 3. There are many more future models in the pipeline. The premium looking cars with top notch features running in fully clean energy is the dream that Tesla made true. Many major auto manufacturers have come up with their own Electric Cars. The popular among them to enter this segment of vehicle are Audi, Porsche, BMW etc. The primary competition of Tesla S was with Audi A7, Porsche Panamera, BMW 5-series etc. However, Tesla has always tried to win over the competition. References Bohnsack R, Pinkse J, Kolk A. Business models for sustainable technologies: Exploring business model evolution in the case of electric vehicles. Research Policy. 2014 Mar 31;43(2):284-300. Carlson WB. Tesla: Inventor of the electrical age. Princeton University Press; 2013 May 7. Hardman S, Shiu E, Steinberger-Wilckens R. Changing the fate of Fuel Cell Vehicles: Can lessons be learnt from Tesla Motors?. International Journal of Hydrogen Energy. 2015 Jan 30;40(4):1625-38. Karamitsios A. Open innovation in EVs: A case study of Tesla Motors. Mangram ME. The globalization of Tesla Motors: a strategic marketing plan analysis. Journal of Strategic Marketing. 2012 Jul 1;20(4):289-312. Morrish SC, Miles MP, Deacon JH. Entrepreneurial marketing: acknowledging the entrepreneur and customer-centric interrelationship. Journal of Strategic Marketing. 2010 Jul 1;18(4):303-16. Rothaermel FT. Strategic management. New York, NY: McGraw-Hill; 2015. Seireeni R. The gort cloud: the invisible force powering today's most visible green brands. Chelsea Green Publishing; 2010 Jul 15. Sortomme E, El-Sharkawi MA. Optimal charging strategies for unidirectional vehicle-to-grid. IEEE Transactions on Smart Grid. 2011 Mar;2(1):131-8.